Proof of Usefulness Report

Zenith Exhibitions

Analysis completed on 2/14/2026

+40
Proof of Usefulness Score
You're In Business

Zenith Exhibitions is a verified event management agency based in Lagos, Nigeria, known for organizing the 'Equipment and Manufacturing West Africa' (EMWA) expo. While the business is legitimate and operational with verifiable external traction (news coverage, annual events), the project submission itself was of extremely poor quality. The submission contained demonstrable falsehoods (claiming 'most people' have used the product), unprofessional details (username 'BlazeFang'), and misused financial terminology ('marketcap'). As a service-based business with no evident technical innovation, it scores low on the PoU scale, which favors scalable technology. The score reflects the existence of the business but heavily penalizes the lack of tech, limited scope, and unprofessional submission.

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Score Breakdown

Real World Utility+16.25
Audience Reach Impact+4.80
Technical Innovation+0.38
Evidence Of Traction+10.00
Market Timing Relevance+4.00
Functional Completeness+0.25
Subtotal+35.68
Usefulness Multiplierx1.12
Final Score+40

Project Details

Description
We create impactful networking events by leveraging on the right blend of hard-earned experience, fresh ideas, and deep industry knowledge along with strategic insight. Our goal is to provide exceptional experiences for our clients.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline