Proof of Usefulness Report

Zahara Consult

Analysis completed on 1/24/2026

+5
Proof of Usefulness Score
You're In Business

The submission for Zahara Consult contains significant red flags and verifiable contradictions. While claiming a team size of 30 and a launch date of 2020, there is virtually no digital footprint for the agency, which is impossible for a legitimate digital marketing firm of that maturity. The submission relies on hyperbolic and demonstrably false claims (e.g., audience reach is 'everyone' and 'most people have used my product'). The revenue metric is confusingly labeled as 'marketcap,' suggesting either a misunderstanding of business terms or a potential crypto-token scheme disguised as an agency. The lack of evidence, combined with unrealistic claims, results in a near-zero score.

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Score Breakdown

Real World Utility+2.50
Audience Reach Impact+0.10
Technical Innovation+0.38
Evidence Of Traction+0.13
Market Timing Relevance+1.00
Functional Completeness+0.25
Subtotal+4.36
Usefulness Multiplierx1.15
Final Score+5

Project Details

Description
Zahara Consult is a top-notch digital agency providing SEO, Content Marketing & Community Management with a new perspective. Our know-how spreads out from high-tech industries such as Blockchain, SaaS, Crypto & NFT companies to eCommerce brands and even traditional enterprise solutions such as engineering, hospitality, and others.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline