Proof of Usefulness Report

XenMedia Marketing Limited

Analysis completed on 2/12/2026

+17
Proof of Usefulness Score
You're In Business

The submission describes a standard digital marketing consultancy ('XenMedia Marketing Limited') rather than a technology project. The input contains significant red flags: the project name 'ThunderRider' conflicts with the description, and the claim 'most people have used my product' is objectively false for a UK-based SME agency. 'Management Consulting' is listed as the only technology, indicating a lack of technical innovation relevant to this evaluation framework. Revenue figures ('marketcap') and team size (30) appear inconsistent with the verifiable digital footprint (e.g., single-digit Trustpilot reviews). While the business exists, the submission quality is low and the reach is heavily exaggerated.

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Score Breakdown

Real World Utility0.25)
Audience Reach Impact0.20)
Technical Innovation0.15)
Evidence Of Traction0.25)
Market Timing Relevance0.10)
Functional Completeness0.05)
Subtotal+15.38
Usefulness Multiplierx1.1
Final Score+17

Project Details

Description
XenMedia Marketing Limited is a strategic marketing consultancy that specialise in improving sales and profitability in several market sectors. We help B2B clients generate more leads and improve profitability via a series of data driven analytics, testing and competition analysis. Working with large multinationals as well as local SME's XenMedia is a fast growing marketing consultancy with experience in industres such as: B2B Services, Construction, Consumer & Retail, Healthcare, Technology & Software, Financial Services, Machinery & Industry, Telecommunications, Internet & Media and Automotive. XenMedia Marketing can offer a range of services from Conversion Rate Optimisation. Content marketing, Social Media Management and more.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline