Proof of Usefulness Report

Willow Servicing

Analysis completed on 2/2/2026

+250
Proof of Usefulness Score
Gaining Momentum

Willow Servicing is a verifiable, VC-backed B2B SaaS company ($6M Seed) with significant traction ($750M+ loans serviced), despite the submission containing spam-like and inaccurate data (e.g., 'most people have used my product'). The score reflects the high real-world utility and proven market position of the actual business, while heavily penalizing the 'Response Quality' and 'Audience Reach' metrics due to the low-effort and factually incorrect input provided by the submitter.

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Score Breakdown

Real World Utility+85.0
Audience Reach Impact+38.4
Technical Innovation+45.0
Evidence Of Traction+56.0
Market Timing Relevance+32.0
Functional Completeness+1.0
Subtotal+257.4
Usefulness Multiplierx0.97
Final Score+250

Project Details

Description
Willow Servicing a B2B SaaS platform focused on automating mortgage servicing operations and compliance.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline