Proof of Usefulness Report

Wildberries

Analysis completed on 2/2/2026

+750
Proof of Usefulness Score
Category Standard

Wildberries is the dominant e-commerce platform in Russia/CIS, comparable to Amazon in its region, with massive verifiable scale (75M+ users, ~$40B GMV). However, the submission itself is of extremely low quality, containing vague claims ('everyone', 'most people') and inaccurate data (team size '501-1000' vs actual ~48k+). The score reflects the project's undeniable real-world utility and traction, heavily penalized by the 'Response Quality' metric and a randomization factor accounting for the disparity between the submission's effort and the entity's reality.

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Score Breakdown

Real World Utility+250.0
Audience Reach Impact+200.0
Technical Innovation+90.0
Evidence Of Traction+250.0
Market Timing Relevance+90.0
Functional Completeness+2.5
Subtotal+882.5
Usefulness Multiplierx0.85
Final Score+750

Project Details

Project URL
wildberries.ru
Description
Wildberries is a leading e-commerce platform based in Russia, operating under the domain wildberries.ru. Founded in 2004, the company has grown to become one of the largest online retailers in Russia and Eastern Europe. Wildberries offers a wide range of products, including clothing, footwear, electronics, home goods, beauty products, and more. The platform is known for its extensive selection, competitive pricing, and convenient delivery options. With a strong focus on customer satisfaction, Wildberries continues to expand its reach and enhance its services, making online shopping accessible and enjoyable for millions of customers.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline