Proof of Usefulness Report

Wholesail

Analysis completed on 2/2/2026

+328
Proof of Usefulness Score
Certified Problem Solver

Wholesail is a legitimate, venture-backed Series A fintech company (approx. $25M+ funding, 45 employees) addressing a genuine pain point in the food & beverage supply chain. However, the submission itself was of extremely low quality, containing demonstrably false claims (e.g., 'most people have used my product', 'audience reach: everyone') and lacking specific evidence. The score reflects the company's verified high potential and established status, significantly penalized by the poor reliability of the submission data.

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Score Breakdown

Real World Utility+106.25
Audience Reach Impact+30.00
Technical Innovation+56.25
Evidence Of Traction+78.75
Market Timing Relevance+42.50
Functional Completeness+1.25
Subtotal+315
Usefulness Multiplierx1.04
Final Score+328

Project Details

Project URL
Description
With Wholesail, we’re helping people run their businesses better by building a modern platform for wholesalers to transact with each other, so they can focus on building stronger relationships and not on tedious tasks. We want to play a similar role for wholesale suppliers and their buyers to what Square has done for physical retail merchants. \n\nTo do this, we are developing a payment platform and portfolio of products for users in finance, sales and operational roles to modernize antiquated business processes and become a core part of our customers’ daily operations. Our first product is an electronic invoicing and payment portal for wholesale sellers in the $1T US food and beverage industry that allows them to get paid faster and decrease losses.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline