Proof of Usefulness Report

Wehype

Analysis completed on 2/2/2026

+799
Proof of Usefulness Score
Unicorn Utility

Wehype is a verified, high-growth 'unicorn' candidate in the gaming influencer marketing space, with public records confirming ~210M SEK (~$20M USD) in annual revenue and profitable operations. Despite the low-effort submission (claiming 'most people have used my product'), the underlying business is exceptionally strong, serving top-tier clients like EA, Ubisoft, and Activision. The project exceeds the calibration reference significantly in scale ($20M vs $2M revenue), justifying a high score despite the poor response quality penalty.

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Score Breakdown

Real World Utility+225.0
Audience Reach Impact+150.0
Technical Innovation+97.5
Evidence Of Traction+367.5
Market Timing Relevance+95.0
Functional Completeness+5.0
Subtotal+940
Usefulness Multiplierx0.85
Final Score+799

Project Details

Project URL
Description
Wehype is a marketing technology company providing game publishers and other brands with access to a large talent pool of gaming content creators. In a short period of time the company has build a network of thousands of creators globally.\n\nWe provide our services to industry leaders such as Electronic Arts, Ubisoft, SEGA, Square Enix, Activision, Universal Music, Warner Music, Asus \u0026 Logitech to name a few.\n\nWe are backed by some of the most reputable private investors and VC's in the Nordics.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline