Proof of Usefulness Report

Warwick Commercial Awareness Society

Analysis completed on 1/26/2026

+30
Proof of Usefulness Score
You're In Business

The Warwick Commercial Awareness Society (WCAS) is a verifiable student-led organization at the University of Warwick that provides educational content and industry insights. While the initiative serves a valid purpose for its student demographic, the project submission suffers from hyperbolic claims (e.g., 'most people have used my product', 'audience reach: everyone') and misused financial terminology ('marketcap: 500000'). As a technology project, it relies on standard content platforms with no unique technical innovation. The score reflects its status as a localized student society with low realizable scale outside its niche, compounded by a low-quality submission.

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Score Breakdown

Real World Utility+60
Audience Reach Impact+20
Technical Innovation+20
Evidence Of Traction+40
Market Timing Relevance+60
Functional Completeness+20
Subtotal+31.5
Usefulness Multiplierx0.95
Final Score+30

Project Details

Project URL
Description
The Warwick Commercial Awareness Society (WCAS) is a society that is led by students for students. We aim to provide an insight into 4 key industries- healthcare, technology, politics and ESG, and we want to help deepen the understanding of current affairs in these industries by producing articles written by students and giving them a platform where they can share their opinions to help others think for themselves. The uniqueness of our society is in our content itself, with bi-monthly articles being produced by our dedicated analysts in addition to videos on our Instagram page which provides digestible content at a consistent pace. This allows viewers to stay up to date, fresh and interesting for our target audience - students. Businesses today want their employees to be up to date with the latest news, and we are a platform for that. This will help students, not only during their applications for companies, but also for when they are in their jobs too. We aim to make our content as enjoyable and educational as possible and are extremely inviting of collaborations as well as suggestions on how to improve!

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline