Proof of Usefulness Report

Vive Organic

Analysis completed on 2/17/2026

+664
Proof of Usefulness Score
Category Standard

Vive Organic is a verified, highly successful functional beverage brand acquired by Suja Life in 2022. While the submission itself is of extremely low quality (using the handle 'IronHunter', vague claims like 'everyone', and incorrect market cap figures), the actual real-world utility and traction of the company are exceptional. The project has national distribution in 8,000+ retailers (Whole Foods, Target) and significant revenue ($10M-$50M est. pre-acquisition). The score reflects the massive real-world success (boosting Utility, Reach, Traction) balanced against the poor submission quality which incurs penalties in Quality Factors.

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Score Breakdown

Real World Utility+225.0
Audience Reach Impact+144.0
Technical Innovation+75.0
Evidence Of Traction+190.0
Market Timing Relevance+85.0
Functional Completeness+2.5
Subtotal+721.5
Usefulness Multiplierx0.92
Final Score+664

Project Details

Project URL
Description
A SUJA LIFE BRAND - Follow us on the Suja Life LinkedIN page Our wellness shots deliver ingredients in the closest possible form to the living plants they originated from. Through cold-pressing, we deliver the freshest and most pure forms of natural wellness in one delicious single serving. Our mission is to make earth's freshest and most powerful ingredients conveniently available.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline