Proof of Usefulness Report

VandenHoek Masterplanners

Analysis completed on 2/13/2026

+366
Proof of Usefulness Score
Certified Problem Solver

The submission describes 'VandenHoek Masterplanners', a legitimate Dutch urban planning firm with verifiable high-profile government projects (e.g., Flora Campus Westland, Utrecht Lunetten). However, the submission quality is critically low, containing copy-paste errors (project name 'WhisperKeeper'), nonsensical financial terms ('marketcap' for a private service firm), and blatantly false traction claims ('most people have used my product'). While the real-world utility and verified B2B traction are strong, the project is a professional service consultancy, not a scalable technology product, and the poor submission quality heavily penalizes the final score.

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Score Breakdown

Real World Utility+21.25
Audience Reach Impact+4.00
Technical Innovation+3.00
Evidence Of Traction+10.00
Market Timing Relevance+7.00
Functional Completeness+0.25
Subtotal+45.5
Usefulness Multiplierx0.80
Final Score+366

Project Details

Project URL
joostvandenhoek.com
Description
VANDENHOEK Masterplanners is een boutique bureau voor complexe grootschalige gebiedsontwikkelingen met focus op werken en economische productie. Kern van de dienstverlening bestaat uit opgaven betreffende positionering, masterplanning, beeldkwaliteit en supervisie. Onderhanden werken zijn naast de Health/Tech Campus onder andere ook de Flora Campus Westland, Green Square Business Campus naast Schiphol en Aviation Valley Naast Maastricht Aachen Airport (MAA). Recentelijk is VandenHoek aangesteld door de gemeente Utrecht om te adviseren over positionering en masterplanning van nieuwe stedelijke kernen in de 10 minuten stad (of de polynucleaire metropool). Hierover volgt binnenkort meer nieuws. VandenHoek houdt kantoor in het XOOMlab op het Cruquius eiland te Amsterdam en stelt per project een passend team en samenwerkingsverband samen. www.joostvandenhoek.com joost@joostvandenhoek.com

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline