The submission for 'Valuables' presents a severe disconnect between the actual business (a specialized B2B executive risk consultancy) and the claims made in the entry (audience of 'everyone', traction of 'most people'). While the website 'valuables.co' appears to represent a legitimate niche service with high-level institutional mandates, the submission itself contains demonstrably false assertions regarding traction and reach. The revenue metric is mislabeled ('marketcap' in a revenue field) and the audience claim is unrealistic. The score is heavily penalized for the lack of credible evidence and the poor quality of the submission, despite the potential utility of the underlying service.
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