Proof of Usefulness Report

Urban Panache

Analysis completed on 2/5/2026

+10
Proof of Usefulness Score
You're In Business

The submission for Urban Panache suffers significantly from low-credibility claims (e.g., 'most people have used my product', audience is 'everyone'). While the concept of a bridal fashion aggregator is useful, the lack of verifiable evidence, the hyperbolic traction data, and the absence of a robust digital footprint place this project in the lowest tier. The 'marketcap' figure suggests a micro-scale or stalled venture rather than a thriving platform partnering with India's top designers.

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Score Breakdown

Real World Utility+25.0
Audience Reach Impact+1.0
Technical Innovation+1.5
Evidence Of Traction+0.625
Market Timing Relevance+1.5
Functional Completeness+0.25
Subtotal+29.875
Usefulness Multiplierx0.35
Final Score+10

Project Details

Project URL
Description
Urban Panache is an ecommerce platform that sources and matches top designers from the Indian fashion industry to brides looking for unique, custom bridal wear. Top designers include Anita Dongre, Masaba, Gaurang Shah, Anushree Reddy, Mandira Bedi, and Divya Reddy.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline