Proof of Usefulness Report

Union Street Media

Analysis completed on 2/17/2026

+569
Proof of Usefulness Score
Industry Mainstay

Union Street Media is a verifiable, established entity (founded 1999) with significant scale (~125 employees, estimated $10M+ revenue), placing it well above early-stage startups. However, the submission quality is extremely poor, featuring hyperbolic claims ('most people have used my product', 'everyone') and vague technical details ('Computer Software'). The score reflects the strong underlying business reality, heavily penalized by low quality factors due to the lack of effort and accuracy in the submission form.

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Score Breakdown

Real World Utility2.5)
Audience Reach Impact2.0)
Technical Innovation1.5)
Evidence Of Traction2.5)
Market Timing Relevance1.0)
Functional Completeness0.5)
Subtotal+625
Usefulness Multiplierx0.91
Final Score+569

Project Details

Description
Union Street Media provides custom digital marketing solutions and award-winning websites for real estate, designed to help teams, brokerages, and agents grow. Union Street Media’s digital strategies are tailored to each client’s unique business goals and cover everything from search engine marketing, custom content creation, innovative voice solutions and technical optimization to advertising campaign management (across all major platforms, such as Google, Facebook, YouTube, etc.) and beautiful, high performing websites that are IDX integrated, mobile responsive and feature rich. Founded in 1999, Union Street Media connects real estate professionals to their clients through personalized guidance and innovation, with customer satisfaction among the highest of any tech firm.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline