Proof of Usefulness Report

Unbxd Inc., A Netcore Company

Analysis completed on 2/1/2026

+730
Proof of Usefulness Score
Category Standard

Unbxd is a mature, high-traction platform acquired by Netcore Cloud for ~$100 million in 2022. It powers over 8 billion monthly interactions for 1,300+ retailers (e.g., Express, HSN, Ashley HomeStore). While the submission data was entered lazily (e.g., 'everyone' for audience, 'most people' for traction), the verifiable external metrics confirm massive scale and utility, justifying a high score in the 700+ range despite the poor response quality.

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Score Breakdown

Real World Utility+22.5
Audience Reach Impact+13.6
Technical Innovation+12.0
Evidence Of Traction+23.75
Market Timing Relevance+8.5
Functional Completeness+0.75
Subtotal+81.1
Usefulness Multiplierx9
Final Score+730

Project Details

Project URL
Description
Unbxd is an AI-driven search platform that enables eCommerce businesses to engage their shoppers by building contextual relevancy into what they are searching for. It converts shoppers more often and faster by showing them genuine results.\n\nIt understands the shopper's intent like no one else does across site search, browse (navigation) and recommendation purchase journey. It fixes the relevance problem for online shoppers with the help of its indigenous AI-models that interpret the shopper affinity using catalog data, clickstream, user-behaviour data and many more data signals across the shopper journey. \n\nIt provides powerful merchandising controls over the console and extensive personalization capabilities making it an easy-to-use tool for eCommerce players to enhance the on-site shopper experience. Unbxd solution offers a seamless user experience across all device types and is optimized for conversions. It provides a 360-degree view of your business performance enabling you to make informed decisions for future growth.\n\nWe automate the tough and complex part of the search experience while still leaving enough control in your hands to tweak the solution per your business needs.\n\nUnbxd enables 60 billion annual interactions and $10 billion in online revenue for leading retailers like Express, HSN, Ashley HomeStore, TCP, Monoprice, Scosche, and Rue21

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline