Proof of Usefulness Report

Trendalytics

Analysis completed on 1/31/2026

+648
Proof of Usefulness Score
Category Standard

Trendalytics is a verified, established B2B retail analytics platform founded in 2012, with estimated annual revenue of ~$11M and a history of acquisition by HatchBeauty and Verishop. Despite the poor quality of the submission (which contained false audience claims like 'everyone' and unprofessional placeholder text), the project's actual real-world utility and traction are substantial. The platform serves major retailers and leverages AI for trend forecasting, positioning it well above the calibration reference in terms of revenue and market presence. The score reflects high verified utility and traction, penalized significantly in the Response Quality and Audience Reach confidence metrics due to the erratic submission data.

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Score Breakdown

Real World Utility+255.0
Audience Reach Impact+112.0
Technical Innovation+112.5
Evidence Of Traction+157.5
Market Timing Relevance+80.0
Functional Completeness+2.5
Subtotal+719.5
Usefulness Multiplierx0.90
Final Score+648

Project Details

Project URL
trendalytics.co
Description
Trendalytics is a product intelligence platform that surfaces what consumers want today and tomorrow. \n\nTrendalytics draws actionable insights from the cross section of influencers, products and brands. Unlike other solutions, Trendalytics aggregates retail industry data and analyzes patterns across influencer social buzz, online searches and SKU data. Dynamic insights are gathered at the product category, classification and SKU level to support decisions on assortment planning, product pricing and tracking promotional activity and marketing based on consumer shopping patterns. Our clients include leading department stores, mass retailers, luxury brands, and rapidly growing e-commerce sites.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline