Treeback is a verified Brazilian startup (based in Roraima) focused on reforestation via affiliate marketing cashback ('Tree Cashback'). Search confirms legitimate traction with coverage in major media (Exame, G1) and institutional backing (Sebrae), citing ~87,000 trees planted. However, the submission quality is critically low: it miscategorizes the business as 'Healthcare Staffing', provides false traction claims ('most people have used my product'), and offers no verifiable metrics. The score reflects the project's genuine real-world utility and verified existence, heavily penalized by the poor submission quality and early-stage scale relative to the calibration benchmark.
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