Touch of Modern

Touch of Modern is a well-established e-commerce platform with significant historical traction (over $60M annual revenue and millions of users), placing it well above the average project in terms of scale. However, the submission itself was extremely low-quality (pseudonymous, false claims like 'most people', missing data), and the company recently underwent a distressed acquisition (ABC process) with reports of unpaid vendors. The score reflects the undeniable commercial scale and utility, heavily penalized by the lack of innovation, poor market timing (post-peak), and the minimal effort in the submission.