Proof of Usefulness Report

Toothfairy

Analysis completed on 1/26/2026

+578
Proof of Usefulness Score
Industry Mainstay

Toothfairy is a legitimate, high-traction UK teledentistry platform founded by dentists, with verified partnerships (e.g., Canada Life) covering ~3 million lives. The project has raised significant funding (~£10M-£13M total, with a major round in late 2025/recent past) and won multiple industry awards. While the submission quality was poor (using placeholder names like 'IronForge' and hyperbolic claims like 'most people have used my product'), the underlying business fundamentals are strong. The app is regulated, revenue-generating, and addresses a critical shortage in NHS dental access.

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Score Breakdown

Real World Utility+180.0
Audience Reach Impact+120.0
Technical Innovation+90.0
Evidence Of Traction+160.0
Market Timing Relevance+90.0
Functional Completeness+2.5
Subtotal+642.5
Usefulness Multiplierx0.9
Final Score+578

Project Details

Project URL
toothfairyapp.co.uk
Description
Toothfairy is the world's leading teledentistry app, protecting millions of mouths and thousands of companies. We amalgamate AI technology with clinical expertise to provide patients with a dentist on demand. Trusted with nearly 3 million lives in the UK, the app has been awarded numerous awards, such as the winner of 'Healthcare Solution of the Year' - Health Tech Digital, winner of the 'App of the Year' - Dental Industry Awards and 'Highly Commended' for High Tech Launch of the Year Our app is the front door for patients to access emergencies, prescriptions, cosmetics and oral health advice.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline