Proof of Usefulness Report

ThreeTenSeven

Analysis completed on 1/25/2026

+62
Proof of Usefulness Score
You're In Business

ThreeTenSeven is a verified, established (est. 1984) brand consultancy in the UK specializing in health and wellbeing (formerly Thompson Brand Partners). However, the submission itself is of extremely poor quality, listing nonsensical revenue figures ('marketcap: 50000') and hyperbolic traction claims ('most people have used my product'). As a service-based non-technology business, it scores low on technical innovation. The PoU score validates the legitimacy of the business entity but is heavily penalized by the lack of technological utility and the errors in the data provided.

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Score Breakdown

Real World Utility+20.00
Audience Reach Impact+8.00
Technical Innovation+0.75
Evidence Of Traction+20.00
Market Timing Relevance+5.00
Functional Completeness+0.25
Subtotal+54
Usefulness Multiplierx1.15
Final Score+62

Project Details

Project URL
Description
Brand transformation consultancy specialising in health and wellbeing. ThreeTenSeven (formerly Thompson Brand Partners) is an award-winning consultancy established in 1984. We are in the business of creating change and driving growth, through our work with businesses at critical moments of change. We deliver eight core work programmes that support brand recovery, re-centering and rejuvenation, M&A and new brand launches, as well as innovation and accelerated expansion. Our consultants lean on expertise in brand strategy, management consultancy and culture change. We maximise deep research, market analysis, co-production methods and behavioural psychology, pairing it with commercial acumen, for creativity that delivers strategic value. We have deep understanding of what matters to people, patients and businesses in health and wellbeing, and how to build meaningful brands in this space. Our portfolio spans the NHS, charities such as Mind and global health organisations, plus education and health tech. We also work with select clients in other sectors, whose values and approach to wellbeing align with our own, and where we can bring real value. As a B Corp, we balance people, community, environment and shareholders in our own business, and we value clients who take the same approach. The result is a body of work made up of brands with people and planet at their heart. Brands that people want to have in their lives. That make them feel better, about themselves and about the world. And brands that, of course, always deliver positive results.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline