Proof of Usefulness Report

Think Digital

Analysis completed on 2/18/2026

+386
Proof of Usefulness Score
Certified Problem Solver

Think Digital is a legitimate, established Brazilian technology and marketing firm (founded 2016) specializing in Wi-Fi intelligence, video analytics, and 'phygital' retail solutions. Independent verification confirms significant traction with over 20 million connected users and presence in 8,000+ points of sale (malls, pharmacies). However, the submission itself was of extremely low quality, containing inaccurate dates (2003 vs 2016), vague claims ('everyone', 'most people have used my product'), and nonsensical revenue formatting. The score reflects the strong underlying business fundamentals and verified market presence, heavily penalized for the poor quality of the submission data.

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Score Breakdown

Real World Utility+21.25
Audience Reach Impact+12.0
Technical Innovation+6.0
Evidence Of Traction+14.88
Market Timing Relevance+7.5
Functional Completeness+0.5
Subtotal+62.13
Usefulness Multiplierx1.03
Final Score+386

Project Details

Description
A Think Digital é uma empresa de tecnologia e marketing digital, que tem como objetivo o estreitamento das relações entre empresas e consumidores. Buscamos focar no conhecimento do perfil e interesses dos visitantes a fim de melhorar a experiência no PDV. Criamos possibilidades para as empresas dos mais variados setores utilizarem a tecnologia a favor dos seus negócios, identificando novas oportunidades no mundo digital.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline