Proof of Usefulness Report

The Shell Dealer

Analysis completed on 2/3/2026

+78
Proof of Usefulness Score
You're In Business

The Shell Dealer is a verified e-commerce jewelry brand based in France, established in 2021. However, as a technology project submission, it scores poorly due to a lack of technical innovation (standard Shopify-style retail), vague and exaggerated claims (e.g., audience reach 'everyone', traction 'most people'), and low-quality submission data. While the business is legitimate with visible social media presence (~30k followers), it does not meet the criteria for a high-utility technology project.

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Score Breakdown

Real World Utility34 (Weighted)
Audience Reach Impact7 (Weighted)
Technical Innovation0 (Weighted)
Evidence Of Traction11 (Weighted)
Market Timing Relevance23 (Weighted)
Functional Completeness1 (Weighted)
Subtotal+76
Usefulness Multiplierx1.03
Final Score+78

Project Details

Project URL
https://theshelldealer.com
Description
The Shell Dealer, founded by Roxane Peters in March 2021, blends Parisian elegance with the richness of cultures from around the world. Inspired by the cauris shells discovered during her international residences, Roxane breaks traditional jewelry boundaries. Each handcrafted piece is not just an accessory, but an entire experience. With its innovative presentation and dedication to handcrafted quality, The Shell Dealer stands out as more than just jewelry—it's a lifestyle, celebrated both by a growing international community and renowned ambassadors.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline