Proof of Usefulness Report

The Insight Strategists

Analysis completed on 2/12/2026

+19
Proof of Usefulness Score
You're In Business

The submission describes 'The Insight Strategists', a verified boutique market research consultancy based in the UK. However, the submission data contains significant inaccuracies and red flags: it claims a team size of 350 (actual size is likely <10 based on the 'boutique' nature and 3 listed partners), an unverifiable market cap of 35,000,000, and asserts 'most people have used my product', which is factually false for a B2B consultancy. The project name 'GoldenWalker' appears unrelated to the firm, suggesting a low-quality or automated submission. While the underlying business is legitimate, the lack of accurate data and the exaggerated claims result in a very low score.

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Score Breakdown

Real World Utility+7.5
Audience Reach Impact+2.0
Technical Innovation+1.5
Evidence Of Traction+3.75
Market Timing Relevance+4.0
Functional Completeness+0.25
Subtotal+19
Usefulness Multiplierx1.0
Final Score+19

Project Details

Description
Market research firms offer services across diverse industries, such as healthcare, technology, retail, finance, and consumer goods. They assist clients in understanding customer needs, optimizing marketing strategies, evaluating product performance, and predicting market shifts. Additionally, these companies often specialize in specific research areas, such as brand health tracking, product development, market entry strategy, or customer satisfaction.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline