Proof of Usefulness Report

TapClicks

Analysis completed on 1/31/2026

+535
Proof of Usefulness Score
Industry Mainstay

TapClicks is a legitimate, mature marketing operations platform with significant verified traction (~$27M revenue, ~170 employees, 5,000+ customers), far exceeding the 'Most people have used my product' claim in the submission. While the user submission quality was poor and contained inaccuracies regarding audience reach, independent verification confirms high real-world utility, robust technical integrations (150+ APIs), and strong market presence. The score reflects the company's verified scale and success, heavily penalized only in the Response Quality metric due to the lazy input.

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Score Breakdown

Real World Utility1.25)
Audience Reach Impact1.00)
Technical Innovation0.75)
Evidence Of Traction1.25)
Market Timing Relevance0.50)
Functional Completeness0.25)
Subtotal+503.1
Usefulness Multiplierx1.06
Final Score+535

Project Details

Project URL
Description
TapClicks integrates with over 150 third-party APIs to provide digital agencies and their clients with a unified dashboard, saving them time, helping them to automate their report generation process, and allowing them to make better decisions.\n\nThe platform has a very intuitive mapping process allowing agencies to connect to their third-party accounts in minutes.\n\nHere is a small sample of the services that we currently support:\n\nAdvertising:\n- Google Adwords\n- Facebook Ads\n- Bing Ads\n- DoubleClick for Publishers\n- DoubleClick for Advertisers\n- AppNexus\n- The Trade Desk\n\nSocial Media:\n- Facebook Insights\n- Twitter\n- Foursquare\n- LinkedIn Company Pages\n\nEmail Marketing:\n- Constant Contact\n- MailChimp\n- ExactTarget\n- Data Dynamix\n\nOthers\n- Google Analytics\n- Moz\n- YouTube\n- Marchex call tracking\n- CallCap call tracking\n

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline