Proof of Usefulness Report

Talura

Analysis completed on 2/17/2026

+465
Proof of Usefulness Score
Industry Mainstay

The project 'Talura' (formerly Cheap2Ship) is a verifiable, established B2B logistics platform with significant traction, including the acquisition of competitors and reported freight volume of R$ 1.3 billion (~$260M USD GMV). The team size (125) and market presence (9 countries) indicate a mature scale-up significantly larger than the reference calibration. However, the submission quality was extremely poor, containing lazy placeholders ('everyone', 'most people have used my product') and confusing revenue figures. The score reflects the high real-world utility and verified business traction, heavily penalized for the low-quality submission and false audience claims.

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Score Breakdown

Real World Utility+175.0
Audience Reach Impact+80.0
Technical Innovation+60.0
Evidence Of Traction+187.5
Market Timing Relevance+60.0
Functional Completeness+2.5
Subtotal+565
Usefulness Multiplierx0.82
Final Score+465

Project Details

Project URL
Description
A Cheap2Ship chega ao mercado brasileiro como a pioneira em negociações de fretes em uma plataforma digital. Todo o seu processo de negociação SPOT e BID podem ser centralizados em um único lugar. Presente em todos os estados brasileiros em sua plataforma online a Cheap2ship atua na área de cotação de frete internacional trazendo aos importadores e exportadores: - Agilidade - Redução de custos operacionais - Experiência única - Confiança - Recebimento de propostas em minutos. - Transparência nas operações. - Negociação segura. No intuito de reduzir o uso de planilhas, ligações telefônicas a Cheap2Ship vem com o objetivo de centralizar todas as informações em um só lugar, dando a visibilidade através de gráficos e um sistema de business inteligente de todas as suas cotações de fretes. Acesso o nosso site: www.cheap2ship.com

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline