Tack

The project 'Tack' corresponds to a legitimate early-stage AdTech startup based in London (tacktech.co.uk), focused on AI agents for media buying and creative optimization. However, the submission itself provides extremely low-quality data, including demonstrably false claims ('audience: everyone', 'most people have used my product') and 'null' financial metrics. While the underlying technology (AI in AdTech) has market relevance and utility, the score is heavily penalized due to the lack of verifiable evidence provided in the submission and the early-stage, unfunded nature of the company found via external search.