Swivel Sensors Ltd. is a verified UK-based entity (inc. Dec 2024) developing IoT environmental monitoring solutions, specifically the SV404 vape detection platform. While the project addresses a genuine problem with good market timing, the submission suffers from extreme hyperbole—claiming 'most people' have used the product and targeting 'everyone,' which is factually impossible for a 14-month-old seed-stage startup with a team of 6. The financial metric appears to cite a £500k valuation rather than revenue. The score reflects a legitimate early-stage hardware business severely penalized for unverifiable traction claims and poor submission quality.
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