Proof of Usefulness Report

Switchfly

Analysis completed on 1/31/2026

+718
Proof of Usefulness Score
Category Standard

Switchfly is a mature, high-scale B2B SaaS platform processing over $2 billion in annual transaction volume for major airlines and financial institutions (e.g., American Airlines, Mastercard). While the submission itself was low-effort and lacked data, independent verification confirms the company is a market leader with significant reach (25M+ end users) and enterprise traction. The score reflects its 'Mega' scale status, adjusted downward slightly for the poor quality of the submission entry.

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Score Breakdown

Real World Utility+225
Audience Reach Impact+180
Technical Innovation+112.5
Evidence Of Traction+237.5
Market Timing Relevance+85
Functional Completeness+5
Subtotal+845
Usefulness Multiplierx0.85
Final Score+718

Project Details

Project URL
switchfly.com
Description
Switchfly is a SaaS technology company that powers travel and loyalty solutions for the world’s most recognizable airlines, hotels, financial services companies and ecommerce brands. World-class products delivered via a flexible cloud platform let clients easily launch and maintain a global omnichannel travel shopping and loyalty point redemption experience superior to any online travel agency. Tailored to our clients' business priorities while maintaining a full brand match, Switchfly solutions drive customer engagement, enhance brand loyalty and increase profit. Founded in 2003, Switchfly generates over $1.25 billion USD in annual revenue for its clients and facilitates the annual redemption of more than 35 billion reward points and miles. Clients includes American Airlines, Emirates, JetBlue and LAN Airlines; IAG Avios, Lufthansa Miles \u0026 More and United MileagePlus; InterContinental Hotels Group and Starwood Hotels; Expedia, Orbitz, Priceline and Groupon.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline