Proof of Usefulness Report

Swaypay

Analysis completed on 1/31/2026

+26
Proof of Usefulness Score
You're In Business

Swaypay is a legitimate venture-backed startup (raised ~$4.2M in 2021) that appears to be currently inactive or pivoting, with the Android app reportedly unpublished as of Jan 2024. The submission contains critical red flags: the claim that 'most people have used my product' is demonstrably false, and audience reach is hyperbolically listed as 'everyone'. While the core technology and original market fit were promising, the low-effort submission and lack of current verifiable traction result in a low score.

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Score Breakdown

Real World Utility+42.0
Audience Reach Impact+5.0
Technical Innovation+48.0
Evidence Of Traction+15.0
Market Timing Relevance+48.0
Functional Completeness+10.0
Subtotal+27.75
Usefulness Multiplierx0.95
Final Score+26

Project Details

Project URL
swaypayit.com
Description
Built in Chicago, Swaypay is the first and only cash back app that delivers up to 100% back on every purchase. Users simply make a purchase, post it on social media, and earn based on how well their post does. By helping brands like Nike, Fenty, and Uber Eats shift their marketing dollars from Google and Facebook to their social savvy customers, Swaypay is able to deliver unprecedented savings to millions of shoppers.\n\nGuided by our values and our mission to Help Brands Help Shoppers SAVE THE MOST, we come to work energized by the business problems we get to solve, the technology we build, the innovative people we work (and have fun!) with, and the shoppers we get to help.\n\nSwaypay is a fast-growing, well funded venture-backed social commerce x fintech startup backed by prominent institutional VC’s and angels from Snapchat and TikTok.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline