Proof of Usefulness Report

SUMOstudio

Analysis completed on 2/4/2026

+14
Proof of Usefulness Score
You're In Business

The project appears to be a small, local design collective based in the Okanagan, Canada, operating under a 'low cost' model for freelance portfolios. However, the submission is plagued by significant red flags: the claim 'most people have used my product' is demonstrably false, the revenue data ('marketcap: 50000') uses incorrect terminology and indicates very low lifetime earnings since 2013, and the provided URLs are inconsistent (mixing a Danish domain with a Canadian description). While the service itself (affordable design) has basic utility, the project lacks scalable innovation, verified traction, or a professional presentation.

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Score Breakdown

Real World Utility+32.0
Audience Reach Impact+2.5
Technical Innovation+2.5
Evidence Of Traction+2.5
Market Timing Relevance+24.0
Functional Completeness+5.0
Subtotal+12.15
Usefulness Multiplierx1.15
Final Score+14

Project Details

Project URL
sumostudio.dk
Description
Young. Hungry. Talented SUMO Studios is a collective of young design professionals seeking to make an impact on virtual marketing practices within the Okanagan. Our company aims to produce creative solutions for local businesses and community organizations at competitive prices. Furthermore, SUMO offers a means for freelance designers to find design work within the local community. As all SUMO contractors are primarily concerned with building their portfolios, the end consumer is able to enjoy a final product that is low cost, creative, and effective. All of SUMO’s creative services may be split into 3 smaller departments- - SUMO Web, web design and development - SUMO Media, photography, videography, and graphic design - SUMO Strategy, social media, SEO and experimental initiatives Our services are mainly driven via the use of contracted creative professionals. Special interest is taken to only partner with subcontractors that are at the beginning stages of their careers and wish to increase their portfolios. All professionals are tied to each project via contractual conventions until the completion of each project. Find out more at http://hellosumo.org

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline