Proof of Usefulness Report

Stylight

Analysis completed on 2/17/2026

+676
Proof of Usefulness Score
Category Standard

Stylight is a highly established aggregation platform with significant market presence (90M yearly shoppers) and a successful exit history (acquired by ProSiebenSat.1/NuCom). The project demonstrates high real-world utility and massive audience reach. However, the submission itself was of very low quality, with vague answers ('everyone', 'most people') and lazy data entry, which negatively impacted the response quality score and randomization factor. Despite the poor submission effort, the verifiable scale and verified history of the business warrant a high score in the 'Much larger scale' category.

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Score Breakdown

Real World Utility+200
Audience Reach Impact+170
Technical Innovation+75
Evidence Of Traction+225
Market Timing Relevance+60
Functional Completeness+5
Subtotal+735
Usefulness Multiplierx0.92
Final Score+676

Project Details

Project URL
Description
What is Stylight? Founded in 2008, Stylight is the leading aggregation platform for the fashion and lifestyle industry worldwide. We help our 90 million yearly shoppers in 11 countries worldwide search more than 1,000 online shops at once, compare prices of more than 50,000 brands, get inspired, and find all the best deals. Stylight is the ultimate place to be for fashion, home interior, and beauty brands and retailers looking to expand their online presence. With our elevated website experience, we empower our partners to reach ready-to-buy users, along every stage of their shopping journey. Stylight is not an online store, but an inspiration and aggregation platform that allows shoppers to price compare products and proceed with their order with one easy click. More than a search engine, the Stylight online magazine offers the best in beauty, fashion, and home & living inspiration. What drives us? For us, Stylight is more than just a brand, it’s a name that’s close to our hearts. Everyone at Stylight is fully committed and delivers exceptional team spirit. Together we’re shaping a unique team as well as an inspirational working atmosphere and we want you to be part of it! Curious about working at Stylight? Check https://about.stylight.com/jobs for current open vacancies or alternatively send us a speculative application. You can learn more about us here: https://www.stylight.com https://blog.stylight.com https://about.stylight.com/jobs https://www.stylight.com/insights/

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline