Strapt Vending

Strapt is reimagining consumer product marketing through automated, data-driven user trial at their contactless smart dispensers. Through vending, Strapt offers consumers a new and frictionless way to sample personal products, and brands their first opportunity to reach a highly captive audience while getting their products into the right hands at the consumer's exact point of need. Leveraging big data and ML, Strapt predicts, optimizes, and prescribes the best path from user trial to conversion for our brand partners.\n\nSince launching in August 2021, Strapt has deployed 38 units, with a growing pipeline of 160+, onboarded 3 brands and vended over 6.5K products. Backed by Outlander VC, Strapt is raising $1M (40% committed) to grow their team, expand their analytics platform, and scale production to support dispenser demand.