Proof of Usefulness Report

️Storm Education

Analysis completed on 2/3/2026

+57
Proof of Usefulness Score
You're In Business

Storm Education is a verified Brazilian edtech project leveraging WhatsApp to teach English in underserved communities. While the project demonstrates high real-world utility and clever technical innovation (LMS via WhatsApp), the submission itself was of extremely poor quality (false launch date of 2001, hyperbolic 'everyone' reach, null revenue). External verification confirmed the project's existence, awards (D&AD, Web Summit), and social impact, which saved the score from being negative. However, the project remains in the 'Minimal Traction' (<50k users) category relative to the calibration scale.

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Score Breakdown

Real World Utility+22.5
Audience Reach Impact+2.0
Technical Innovation+12.75
Evidence Of Traction+7.5
Market Timing Relevance+9.0
Functional Completeness+0.25
Subtotal+54
Usefulness Multiplierx1.05
Final Score+57

Project Details

Description
English is the language of business, travel, entertainment and online education. It’s the language of opportunity. In Brazil, people who speak English get paid 61% more. But only 5% of the population can communicate in English. And a mere 1% consider themselves fluent. Storm Education teaches basic English over WhatsApp to people from poor communities all over Brazil in partnership with charities and volunteer teachers from all over the country since 2020. But that’s not enough. We want every Brazilian, no matter where they come from, to understand that learning English isn’t just for those who can afford it.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline