Proof of Usefulness Report

Snap Inc.

Analysis completed on 2/16/2026

+720
Proof of Usefulness Score
Category Standard

Project identified as Snap Inc. (Snapchat), a publicly traded technology giant (NYSE: SNAP). Despite the low-effort submission ('most people have used my product'), the entity's verifiable scale, with hundreds of millions of daily active users and billions in revenue, drives a high baseline score. The evaluation penalizes the lack of specific evidence in the submission text (Quality Factor reduction) but acknowledges the undeniable global impact, market dominance in AR, and widespread utility.

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Score Breakdown

Real World Utility2.5)
Audience Reach Impact2.0)
Technical Innovation1.5)
Evidence Of Traction2.5)
Market Timing Relevance1.0)
Functional Completeness0.5)
Subtotal+818
Usefulness Multiplierx0.88
Final Score+720

Project Details

Project URL
snap.com
Description
Snap is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline