Proof of Usefulness Report

Shwsh

Analysis completed on 2/20/2026

+51
Proof of Usefulness Score
You're In Business

The project 'Shwsh' is a legitimate boutique consultancy led by an experienced ex-BBC Head of Innovation, specializing in AI and creative technology. However, the submission contains significant errors and red flags: the project name is listed as 'ShadowForge' (a likely mismatch or error), and claims such as 'most people have used my product' are hyperbolic, likely referencing the founder's past employment rather than the consultancy's direct traction. Reported metrics (50k marketcap, 30 team members) are inconsistent with a standard consultancy model and public data, suggesting either data entry errors or a misunderstanding of the fields. The score reflects high founder expertise but very low submission quality and confusing business metrics.

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Score Breakdown

Real World Utility+75
Audience Reach Impact+30
Technical Innovation+65
Evidence Of Traction+45
Market Timing Relevance+85
Functional Completeness+10
Subtotal+45.875
Usefulness Multiplierx1.12
Final Score+51

Project Details

Project URL
Description
We like to work where Technology and Creativity collide, helping you create innovative solutions - whatever your challenge - whether you are a creative company wanting to know what AI, AR, VR, IoT, 5G or the next big technology acronym could do for your output, or a technology provider wanting that creative spark to find a new market. With over a quarter of a century's experience developing creative ways to use the latest technical platforms, we can help with: - Rapid AI prototyping - You don't need to pay big agency rates to develop a new product. We can show you have to use a range of AI tools to create an MVP. - Horizon Scanning - looking at the technology trends and market/audience changes coming in the next decade, to help you spot opportunities and mitigate future risk - Innovation processes - design and implement Research and Development activities within your organisation, or beyond with customers/suppliers, utilising our deep experience of Open Innovation. This can be running a one-off challenge/competition, or we can act as a fractional Chief Innovation Officer (CIO). - Creative use of Technology - advise teams on how they could apply current Creative Technologies to improve or create new products and services Product Management - with particular expertise in Generative AI, VR/AR, User Participation and Interactivity in the context of storytelling, media and education we can deliver desirable products. What we are not We are not a digital agency, we help you conceive, develop and prototype, but do not do this so we can sell you long-term services we already offer. We are solution neutral and will try to help find the best technology or creative approach and then the best agency or freelancers to work with you.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline