Proof of Usefulness Report

Senses Wines

Analysis completed on 2/16/2026

+297
Proof of Usefulness Score
Gaining Momentum

Senses Wines is a verified, high-end boutique winery with strong market validation (Michelin restaurant placement) and celebrity backing (Max Thieriot). However, the submission quality is poor, containing copy-paste errors (project name 'BlazeKeeper') and exaggerated claims ('audienceReach: everyone', 'most people have used my product'). Despite the submission errors, the underlying business has verifiable real-world utility and traction in the luxury market.

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Score Breakdown

Real World Utility0.25)
Audience Reach Impact0.20)
Technical Innovation0.15)
Evidence Of Traction0.25)
Market Timing Relevance0.10)
Functional Completeness0.05)
Subtotal+52.15
Usefulness Multiplierx0.95
Final Score+297

Project Details

Project URL
Description
Senses is a boutique winery founded by Sonoma Coast natives that reunited with a shared dream to produce world-class wines. Three childhood friends, Christopher Strieter (finance and business guru), Max Thieriot (farmer and actor, on A&E’s Bates Motel), and Myles Lawrence-Briggs (english major turned vintner) partnered with celebrity winemaker, Thomas Rivers Brown, and now farm renowned vineyards owned by their families. The wines are sold primarily through a mailing list and featured in many Michelin-rated restaurants in Northern California including The French Laundry.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline