Proof of Usefulness Report

Semrush

Analysis completed on 2/16/2026

+774
Proof of Usefulness Score
Unicorn Utility

Semrush is a publicly traded, industry-leading SaaS platform with massive verifiable traction (NYSE: SEMR). However, the specific submission by user 'ShadowStone' contains significant inaccuracies (listing market cap as $300M when it is ~$2B+, claiming 7,500 employees vs ~1,500 actual) and low-effort responses ('most people have used my product'). Despite the lazy submission data, the verifiable existence and utility of the platform garner a high score, adjusted downward for submission quality errors.

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Score Breakdown

Real World Utility2.5)
Audience Reach Impact2.0)
Technical Innovation1.5)
Evidence Of Traction2.5)
Market Timing Relevance1.0)
Functional Completeness0.5)
Subtotal+843
Usefulness Multiplierx0.918
Final Score+774

Project Details

Project URL
semrush.com
Description
Semrush is a leading online visibility management SaaS platform used by 10,000,000 digital marketers worldwide. Back in 2008, Semrush started as a small group of SEO and IT specialists united by one mission—to make online competition fair and transparent with equal opportunities for everyone. In 16 years, we've grown into an all-in-one marketing suite consisting of more than 55+ products, tools, and add-ons that help companies market better online. Our vision is to create the only tool a digital marketing team would ever need to improve their online marketing results, ensure a smooth workflow between team members, and save time on routine tasks. Semrush is a trusted data provider. Our information on online behavior is used by the largest media outlets around the world such as Bloomberg, The Washington Post, Reuters and others. Semrush in numbers: → 55+ products, tools, and add-ons → 143 databases globally → 25.9 billion keywords → 43 trillion backlinks Visit our "Jobs" section if you want to work for us!

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline