Proof of Usefulness Report

Santalucia Seguros

Analysis completed on 2/17/2026

+685
Proof of Usefulness Score
Category Standard

Santalucía Seguros is a major Spanish insurance incumbent with massive verifiable traction (7M+ customers, ~€3.5B revenue). While the real-world utility and market reach are exceptional, the submission lacks specific technical details or information on the digital project 'AncientFang' (likely a username), relying instead on generic corporate descriptions. The score reflects the immense established scale and trust of the brand, penalized significantly for low response quality and lack of demonstrated technical innovation in this specific submission.

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Score Breakdown

Real World Utility+225.0
Audience Reach Impact+228.0
Technical Innovation+15.0
Evidence Of Traction+237.5
Market Timing Relevance+80.0
Functional Completeness+5.0
Subtotal+790.5
Usefulness Multiplierx0.867
Final Score+685

Project Details

Project URL
Description
We are an insurance company that has spent almost one century taking care of Spanish families. We have more than 7M of customers, a network of more than 400 agencies and sales offices and more than 9.000 coworkers all over Spain. Our main goal is to assure the tranquility of our insured customers, so we focus on being a close partner and on being aware of what our customers and employees want to say, as this helps us design new products and innovative processes to keep on being a strong and futurist company. However, SANTALUCÍA is not just an insurance company, it is a group of firms able to offer a 360º service to every customer, ensuring an excellent service value chain. The group is composed by several companies and each of them is a leader in their sector. Besides the insurance business, we also have Ballesol, International SOS, Alpha Plus, Albia, Iris Assistance, Accepta, GIH and PC Amigo. Additionally, in SANTALUCÍA, we are bonded to the Luxembourg Declaration as a referent of good management of our workers’ health and, in 2016, we have been awarded with the healthy corporate certificate by the INSHT (“Instituto Nacional de Seguridad e Higiene en el Trabajo”). During 2016, we have also been recognized as: - 1st Insurance company with presence on Internet. - The most awarded in the III HHRR Digital, Health and Company Awards. - Prize to company excellence on the 6th edition of the APROCOSE. - ISCX prize as Leader of satisfaction 2015 due to our high customer experience level in the insurance and home subsectors. - Excellent Madrid Prize to customers´reliability

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline