Proof of Usefulness Report

Research Direct Ltd.

Analysis completed on 1/26/2026

+22
Proof of Usefulness Score
You're In Business

Research Direct Ltd. appears to be a standard market research recruitment agency rather than a scalable technology product. The submission suffers significantly from exaggerated claims (e.g., audience reach of 'everyone' and traction of 'most people'), which contradicts the niche B2B nature of the service. The financial metric labeled 'marketcap: 500000' is ambiguous and low for a 6-year-old company with a claimed team of 30, suggesting either data error or a very small-scale operation. There is no evidence of proprietary technology or innovation.

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Score Breakdown

Real World Utility+12.0
Audience Reach Impact+1.0
Technical Innovation+0.38
Evidence Of Traction+2.5
Market Timing Relevance+4.0
Functional Completeness+0.25
Subtotal+20.13
Usefulness Multiplierx1.09
Final Score+22

Project Details

Project URL
research-direct.co.uk
Description
At Research Direct we have over 6 years combined experience in the Market Research industry specialising in recruitment for Qualitative Consumer and Healthcare research. We have an offering for markets across the globe including the EU5 and the United States, connecting you with bespoke respondents using our internal panel and trusted partners. In our recruitment phase we endeavour not to rest until meeting your target specification. We aim to align our objectives with your research needs and sought for quality respondents who have the capacity to effectively contribute to the success of your study.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline