Proof of Usefulness Report

Reelables

Analysis completed on 1/26/2026

+566
Proof of Usefulness Score
Industry Mainstay

Reelables is a verified Series A company (approx. $10.4M funding) with significant innovation in printable Bluetooth smart labels for supply chain logistics. External verification confirms high traction ('millions of labels'), placing it in the 'Much larger scale' calibration tier. However, the project submission quality was abysmal, featuring hyperbolic claims ('everyone', 'most people'), inaccurate financial fields ('marketcap 500000'), and lazy descriptions. The final score acknowledges the high real-world utility and verifiable technical success, while heavily penalizing the 'Evidence of Traction' and 'Audience Reach' quality factors due to the unreliable input data.

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Score Breakdown

Real World Utility+225.0
Audience Reach Impact+70.0
Technical Innovation+135.0
Evidence Of Traction+106.3
Market Timing Relevance+90.0
Functional Completeness+2.5
Subtotal+628.8
Usefulness Multiplierx0.90
Final Score+566

Project Details

Project URL
Description
Business processes for managing physical assets in the cloud. Create custom, asset tracking workflows with Bluetooth-enabled smart labels that optimize how your company handles inventory, deliveries, and equipment.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline