Proof of Usefulness Report

ReadyAnd

Analysis completed on 1/26/2026

+21
Proof of Usefulness Score
You're In Business

ReadyAnd appears to be a legitimate B2B boutique consultancy, but the submission scores poorly due to exaggerated claims (e.g., 'most people have used my product') and a lack of technological innovation. As a service-based business with a small team and niche focus, it does not align well with scalable technology evaluation metrics. The provided financial data is ambiguous, and the target audience description contradicts the specialized nature of the services offered.

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Score Breakdown

Real World Utility+7.5
Audience Reach Impact+2.0
Technical Innovation+0.0
Evidence Of Traction+3.75
Market Timing Relevance+5.0
Functional Completeness+0.25
Subtotal+18.5
Usefulness Multiplierx1.15
Final Score+21

Project Details

Project URL
readyand.com
Description
ReadyAnd is a boutique consultancy collaborating with clients to develop creative solutions for strategic brand challenges. We offer a blend of rigour, creativity and collaboration which works well for marketers and commercial leaders in technical sectors and complex organisations. We have significant experience working with B2B organisations across Medtech, Healthcare, Industry, Real Estate, Energy and Financial Services. We can: Help sales-led organisations elevate their brand and marketing to match their operational excellence and drive commercial outcomes. Bring clarity and focus to sprawling portfolios, so customers can easily navigate the offer and marketers optimise their brand investment. Translate hard-to-understand concepts and activities into compelling ideas and inspiring engagement so more people buy into and can benefit from what technical brands have to offer.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline