Proof of Usefulness Report

Reach Digital & Data Group

Analysis completed on 2/19/2026

+24
Proof of Usefulness Score
You're In Business

The submission describes a legitimate but standard B2B consultancy ('Reach Digital & Data Group') helping organizations with digital/data/AI strategy. However, the submission quality is critically low, containing demonstrably false claims (e.g., audience is 'everyone', traction is 'most people have used my product'). While the business exists and operates in a relevant sector (Data/AI), the discrepancy between the boutique nature of the consultancy and the exaggerated reach claims in the input severely penalizes the score. Real-world traction appears limited to a small client base, contradicting the user's input.

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Score Breakdown

Real World Utility+10.5
Audience Reach Impact+1.0
Technical Innovation+0.75
Evidence Of Traction+3.75
Market Timing Relevance+6.0
Functional Completeness+0.25
Subtotal+22.25
Usefulness Multiplierx1.08
Final Score+24

Project Details

Project URL
Description
Introducing Reach Digital and Data Group - Our Principles We founded Reach Digital and Data Group with the goal of helping organisations set themselves up for success when investing in Digital, Data, or AI solutions. Our aim is to help you become the best consumer of these services you can be. We focus on three core principles to ensure your success: Clear Objectives: clearly defined target outcomes lead to more focused investments, greater business buy-in, and higher success rates. Reliable Delivery: confidence in delivery is essential, from project implementation through to user adoption, business change, and realising benefits. Business-Ready Data: well-managed data is a strategic asset and crucial to your ability to unlock the true potential of Digital, Data, and AI. But where we differentiate is that we’re on your side. In the world of IT, there’s a key difference between being on the 'customer side' and the 'supplier side'. On the 'supplier side', you’re selling technology solutions. On the 'customer side', you’re representing the interests of your organisation and ensuring solutions you buy deliver real benefits. At Reach, we are firmly on the customer side. With extensive experience working with FTSE100 companies, major public sector departments, and nationally significant programmes, we’ve always been about advocating for the customer. We build customer-side capabilities and manage suppliers to ensure that the solutions you invest in deliver the benefits you were expecting. This means we don’t just focus on implementation. We make sure your organisation has the internal capability and structure to succeed, ensuring that the technology works for you. We’re clear on the commitments we make to you.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline