Proof of Usefulness Report

Re-Fresh Global

Analysis completed on 2/3/2026

+59
Proof of Usefulness Score
You're In Business

Re-Fresh Global is a legitimate verified startup addressing the critical issue of textile waste with innovative upcycling technology (Smartup System). However, the project submission contains significant inaccuracies, such as claiming 'everyone' as the audience and stating 'most people have used my product', which contradicts its actual B2B pre-scale status. While the technology and market timing are strong, the lack of verifiable traction data in the submission and the low-quality responses heavily impact the final score, placing it in the 'Minimal Traction' category.

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Score Breakdown

Real World Utility+22.5
Audience Reach Impact+4.0
Technical Innovation+12.75
Evidence Of Traction+4.0
Market Timing Relevance+9.0
Functional Completeness+0.5
Subtotal+52.75
Usefulness Multiplierx1.12
Final Score+59

Project Details

Project URL
http://www.re-fresh.global
Description
Re-Fresh Global is disrupting the textile industry through its ground-breaking technology which transforms textile waste into new raw materials. Founded in 2019 by entrepreneurs Viktoria Kanar and Revital Nadiv Zivan, the company confronts the global problem of textile waste that affects industries, government and the social sector. Using innovative techniques, we have developed one solution and 3 products which aim to radically change the direction of the existing linear textile industry: • Smart Textile Waste Upcycling Microfactory: A complete ‘turn-key’ urban manufacturing solution. • Re-SanPulp: A customizable textile pulp made out of recycled synthetic fibers. • Re-Thanol: A bio-ethanol (alcohol) with applications across a range of industries. • Re-Nano: A patented microfibrillated cellulose that reduces a textile company’s carbon footprint. With a team of world-class designers, scientists and business innovators, our senior staff and advisors are tackling one of the biggest environmental challenges of our time, through our headquarters in Tel-Aviv, Israel and our bases in Europe and soon the United States.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline