Proof of Usefulness Report

rankingCoach

Analysis completed on 1/28/2026

+610
Proof of Usefulness Score
Category Standard

rankingCoach is a verified, established digital marketing platform generating significant estimated revenue (~$18M) with a team of ~90+, placing it well above the calibration baseline in terms of business scale. The project demonstrates high real-world utility for SMBs and extensive reach through major reseller partnerships (IONOS, Strato). However, the submission quality was exceptionally poor, relying on hyperbolic claims ('everyone', 'most people') rather than verifiable data, which necessitated a penalty on the Response Quality and Traction confidence metrics. Despite this, the external verification of its market position justifies a high score.

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Score Breakdown

Real World Utility+22.5
Audience Reach Impact+17.0
Technical Innovation+9.0
Evidence Of Traction+18.0
Market Timing Relevance+6.5
Functional Completeness+0.5
Subtotal+73.5
Usefulness Multiplierx0.83
Final Score+610

Project Details

Project URL
Description
rankingCoach is a digital marketing company that specializes in providing small and medium-sized businesses with easy-to-use online marketing solutions. Through its platform, rankingCoach offers tools for search engine optimization (SEO), local marketing, social media management, and online advertising. The company aims to empower businesses to enhance their online presence and visibility without requiring extensive marketing expertise. With a focus on user-friendly interfaces and comprehensive support, rankingCoach helps businesses improve their search rankings, manage their online reputation, and effectively reach their target audiences.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline