Proof of Usefulness Report

PromotEdge

Analysis completed on 2/17/2026

+232
Proof of Usefulness Score
Gaining Momentum

PromotEdge is a verified, established digital marketing agency in Kolkata with approximately 50+ employees and estimated annual revenue around $500k (4 Crore INR), significantly lower than the 'marketcap' and 'everyone' reach claimed in the submission. While the business is legitimate and has a solid client base (Tata Steel, ABP), the submission contained red flags including an inflated team size (350 vs ~54 actual), a hallucinated traction claim ('most people have used my product'), and a mismatched project name ('SwiftSpirit'). The project scores as a stable service business but lacks the technical innovation or scale of a high-growth tech platform.

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Score Breakdown

Real World Utility+125.0
Audience Reach Impact+20.0
Technical Innovation+15.0
Evidence Of Traction+50.0
Market Timing Relevance+40.0
Functional Completeness+2.5
Subtotal+252.5
Usefulness Multiplierx0.92
Final Score+232

Project Details

Project URL
Description
Welcome to PromotEdge, an integrated marketing and digital advertising agency based in Kolkata, where creativity meets strategy to drive your brand’s success. With a dedicated team of 53+ marketing professionals, we excel in transforming brands through innovative storytelling, strategic brand building, and cutting-edge digital solutions. Our expertise spans across: - Brand Strategy & Design: We craft compelling brand identities, develop actionable marketing strategies, and create engaging design and communication collateral to help your brand stand out. - Web Solutions: From designing intuitive websites and custom landing pages to developing interactive mailers, we ensure your digital presence is impactful and user-friendly. - Digital Marketing, Automation & Analytics: Leveraging search engines, social media, OTT platforms, and advanced marketing automation, we enhance brand visibility, generate leads, and drive engagement through strategic content, influencer marketing, and targeted email campaigns. - Audio-Visual Production: We produce high-quality corporate presentations, digital films, and 3D/2D animated content that captivate and communicate effectively. Our EDGE-based approach guarantees measurable results and meaningful impact, helping brands navigate the digital landscape with precision. At PromotEdge, we embody the motto of being ‘Good to Great,’ committed not only to our growth but to elevating brands to their highest potential. Our unique understanding of diverse brand narratives and roots enables us to resonate with audiences across rural and urban India. As a proudly “Digitally Desi” agency, we bridge the gap between brands and their core audiences, building loyalty and addressing evolving consumer sensibilities. With 9 years of experience, we know that understanding and adapting to your audience’s needs is crucial. At PromotEdge, we bridge that gap to ensure your brand’s voice is heard and valued. To know more kindly visit PromotEdge.com

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline