Proof of Usefulness Report

PoshVine

Analysis completed on 1/28/2026

+641
Proof of Usefulness Score
Category Standard

PoshVine is a well-established loyalty and rewards platform, validated by its acquisition by Razorpay and partnerships with major financial institutions (HDFC, SBI, Visa, etc.). While the project demonstrates high real-world utility and massive reach through its B2B2C model, the submission itself was of low quality, featuring hyperbolic claims ('everyone', 'most people have used my product') and missing financial data. However, external verification confirms significant scale (10,000+ partners, 122+ employees) and market relevance, justifying a high score despite the poor response effort.

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Score Breakdown

Real World Utility+212.5
Audience Reach Impact+144.0
Technical Innovation+112.5
Evidence Of Traction+135.0
Market Timing Relevance+80.0
Functional Completeness+5.0
Subtotal+689
Usefulness Multiplierx0.93
Final Score+641

Project Details

Project URL
Description
We believe that the next big platform is one where retailers connect and engage with consumers based on payment patterns and habits and lifecycle stage. PoshVine aspires to become the world's leading transaction-driven loyalty platform by providing a mutually beneficial ecosystem for people, banks and retailers. \n\nOur products around programmatic offers, rewards, and loyalty help retailers increase contextual engagement and financial institutions increase share of spends. We manage a network of 10,000+ and growing partners and merchants who engage with cardholders to increase their revenue, while we help our end-users maximise their rewards and savings, and supercharge their credit and debit cards.\n\nWe're looking to grow our top-tier, diverse team with individuals that embody our values of passion, grit, humility and hustle.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline