Proof of Usefulness Report

Portfolio North

Analysis completed on 2/16/2026

+197
Proof of Usefulness Score
Gaining Momentum

Portfolio North is a verified regional business and lifestyle magazine based in the North East of England. While the submission claims 'everyone' as the audience and 'most people' as traction evidence, independent search confirms it is a niche B2B/B2C publisher with a recently launched 'PR Hub' (March 2024). The project has legitimate local utility but lacks the global scale, technical innovation, and massive traction implied by the exaggerated submission data. The score reflects a functional small business (~70+ PR clients, ~2,500 stories) penalized heavily for low-quality, inaccurate input responses.

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Score Breakdown

Real World Utility+100
Audience Reach Impact+15
Technical Innovation+15
Evidence Of Traction+25
Market Timing Relevance+50
Functional Completeness+2.5
Subtotal+207.5
Usefulness Multiplierx0.95
Final Score+197

Project Details

Project URL
portfolionorth.co.uk
Description
Do you have a great story to tell on behalf of your business or a client? Our stories are read on average 140,000 times per month across our print magazine and online platforms including website, news app, e-newsletters and social media. Sign up to the Portfolio North PR Hub for instant access to your account. Premium members are able to post unlimited stories which will be shared across all of our print and digital platforms - with our magazine subscription also thrown in so you can see your stories in our glossy magazine. Join the Hub today. Powered by Portfolio North™

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline