Proof of Usefulness Report

Pilotly

Analysis completed on 1/27/2026

+468
Proof of Usefulness Score
Industry Mainstay

Pilotly is a verified, established B2B platform (founded 2014) serving top-tier media clients like Netflix, NBCUniversal, and Amazon Studios. While the project demonstrates high real-world utility and strong external traction signals, the submission itself was of exceptionally poor quality—containing hyperbolic claims ('most people have used my product', 'everyone') and missing data ('marketcap: null'). The score reflects the solid underlying business reality, heavily penalized for the lack of professional evidence provided in the input.

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Score Breakdown

Real World Utility+20.0
Audience Reach Impact+4.0
Technical Innovation+9.75
Evidence Of Traction+10.0
Market Timing Relevance+8.0
Functional Completeness+0.25
Subtotal+52
Usefulness Multiplierx0.90
Final Score+468

Project Details

Project URL
pilot.ly
Description
Pilotly is the consumer insights platform for video, making complex research simple, fast and cost efficient for any organization spending against media content. Our interactive video experience collects audience signals and our platform uses proprietary audience signal processing to surface key insights to our clients.\n\nMore video is being created than ever and that's because it has become the cornerstone to communication. If you're trying to influence someone to take an action, you're looking to optimize your video to have the most impact on that decision. Pilotly is the first end-to-end solution that allows creators to better understand their audience, and our solution is faster, with higher quality signal and a lower price than any other product in market.\n\nWe are building a platform that will define audience signal comprehension. Learn more business.pilot.ly\n

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline