Paceline Advisory

Paceline is the consulting entity for John "JP" Pollard, a Seattle-based technology executive. JP's areas of focus stem directly from his experiences: - C-level leadership, including founding CEO at two startups which exited: strategy development and flow down to goals; raising venture or PE capital, and its allocation; organization design; tricky personnel matters, interviewing talent. - Board engagement, as CEO and operating executive: operating / financial reporting; special projects; exit planning and execution. - Applying AI and Machine Learning, both as solution or offering, but also in achieving scale: identifying areas of opportunity; describing value to clients; building our execution capability. - M&A, on buy and sell side: build/buy analyses; Board presentation; due diligence; integration. - Performance improvement in turnaround and scale up situations: strategy alignment and goal setting; resource planning; etc. - Product and GTM ownership at innovation-driven companies: getting to product market fit; GTM alignment and execution; pricing; competitive analysis.