Proof of Usefulness Report

Oxia Palus

Analysis completed on 2/8/2026

+272
Proof of Usefulness Score
Gaining Momentum

Oxia Palus is a legitimate, high-tech art reconstruction project backed by significant research (UCL, NeurIPS) and industry recognition (NVIDIA Inception). They have successfully sold physical 'NeoMasters' and continue to exhibit in 2024/2025. However, the project is a niche deep-tech studio rather than a scalable software platform. The submission contained hyperbolic/false claims regarding user traction ('most people have used my product'), which negatively impacted the credibility score. The 'marketcap' revenue figure likely refers to valuation or cumulative art value, not recurring revenue.

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Score Breakdown

Real World Utility+96.0
Audience Reach Impact+10.0
Technical Innovation+85.5
Evidence Of Traction+60.0
Market Timing Relevance+28.0
Functional Completeness+6.4
Subtotal+285.9
Usefulness Multiplierx0.95
Final Score+272

Project Details

Project URL
Description
Generating The World's First NeoMasters. Resurrecting Lost Art with AI. Visit us at Deeep™ - https://www.deeep.digital/ - London’s First AI Art Fair from 13th - 17th October 2021. Gallery: www.oxia-palus.com Contact: enquiries@oxia-palus.com Our work combines the technologies of spectroscopic imaging, artificial intelligence, and 3D printing to generate lost artwork. Our vision is to bring to life an artist parallel universe. With potentially thousands of works of art hidden dormant beneath existing paintings the journey in resurrecting the world’s lost art has only just begun. In September 2019 Oxia Palus featured in MIT Technology Review for reconstructing La Femme Perdue and subsequently gained worldwide press coverage. Since then Oxia Palus has presented research at NeurIPS 2019, came 3rd in NVIDIA’s Top 10 AI Developer Stories of 2019 and recently featured in NVIDIA’s GTC 2020 Keynote by NVIDIA CEO Jensen Huang. In May 2020 Oxia Palus joined NVIDIA’s Inception Program. In October 2020 we featured in NVIDIA’s GTC Inaugural AI Art Gallery to unveil Madonna, a lost Leonardo da Vinci, hidden beneath da Vinci’s Virgin of the Rocks. In 2021 Oxia Palus joined Conception X. In April 2021, Oxia Palus and MORF Gallery unveiled and sold The World's First NeoMaster™ - Parc del Laberint d'Horta - a lost masterpiece resurrected on canvas using spectroscopy, artificial intelligence and 3D printing paired with an NFT. In June 2021 Oxia Palus won CogX's Best Innovation in Creative Arts 2021 and showcased World’s First NeoMaster™ Exhibition at the Lebenson Gallery in London. Founded in London in January 2019 by George Cann and Anthony Bourached.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline