Proof of Usefulness Report

OwnID

Analysis completed on 1/27/2026

+819
Proof of Usefulness Score
Unicorn Utility

Despite a low-quality submission with vague claims ('everyone', 'most people'), external verification confirms OwnID is a highly significant project. Acquired by the Brazilian unicorn Unico (valued at $2.6B) in late 2025, OwnID processes over 3.5 million authentications monthly for major global clients like Nestlé, the NFL, and Michael Kors. The project addresses a critical cybersecurity problem (passwordless authentication/passkeys) with verified massive scale and utility. The score reflects the high verifiable traction and utility, penalized slightly only by the poor quality of the input submission.

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Score Breakdown

Real World Utility+225
Audience Reach Impact+170
Technical Innovation+120
Evidence Of Traction+356.25
Market Timing Relevance+90
Functional Completeness+2.5
Subtotal+963.75
Usefulness Multiplierx0.85
Final Score+819

Project Details

Project URL
Description
OwnIDis in the Cybersecurity Industry

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline